Posts with tag steve jobs
He designed the iPhone, have you heard of it?
Apple has officially announced following a scoop by 9to5Mac‘s Mark Gurman this afternoon that Greg Christie, Apple’s Human Interface Vice President and also known as the man who designed most of the concepts behind the user experience that would become a staple of the iPhone, and thus the modern smartphone as a whole, would be leaving the company after 20 years.
Greg Christie was essentially the head of design for all of Apple’s major platforms, including OS X and iOS, for years now. His influence was limitless – without Christie, both the iPhone and Mac OS X would look very, very different today. Christie will be sticking around Apple for a greater part of the rest of 2014, and following his departure Apple’s Senior Vice President of Design Jony Ive, who famously took the lead in redesigning iOS 7 last year, will be taking on Christie’s responsibilities.
While Mark Gurman also reported that Greg Christie’s decision to leave was influenced by growing discord between him and Jony Ive, DaringFireball‘s John Gruber says that this was not at all the case, saying, “Christie and Ive may not see eye to eye on UI design style, but his departure isn’t nearly as contentious as Mark Gurman’s report at 9to5Mac implies. The basic gist I’ve heard is that Christie is a guy who’s been in a high-pressure, high-profile job for 18 years, most of it reporting to Steve Jobs. He’s made a lot of money and is ready to enjoy it.”
You know what Mr. Christie? I don’t blame you – I’d be ready to smell the roses after such a long time in Cupertino as well. Let’s hope Ive is up for the challenge.
Sacrifices the small details for the big picture
Just like the man that the movie is immortalizing on film, “Jobs” is imperfect. That’s not to say it’s bad – on the contrary, I quite liked Jobs and considered it a solid step above the sort of chaotic, stupid summer blockbusters we’ve all become accustomed to seeing around this time of the year. It’s witty, it’s smart; it’s intelligent, and it’s extraordinarily well acted. Yet as close as it comes to if not perfection, then excellence, something is missing.
To read the full review, click the “Read More” button above.
$2 billion could feed a lot of mouths
Bloomberg Businessweek is reporting that Apple’s famous Campus 2 project, which gained fame and attention when announced due to its peculiar “spaceship” like shape and devotion to green materials, has fallen a year behind schedule and $2 billion over budget due to what can only be described as bad management.
Apple has reportedly been looking to cut $1 billion in costs off of the project before beginning construction, however the article reports that the price hike is due to the sometimes ridiculous demands of former CEO Steve Jobs, who insisted that every nook and cranny of the project be cared for in a level of detail unheard of in the entirety of modern architecture.
The true expense of the campus lies not in green tech, though, as much as the materials—as well as what product designers call “fit and finish.” As with Apple’s products, Jobs wanted no seam, gap, or paintbrush stroke showing; every wall, floor, and even ceiling is to be polished to a supernatural smoothness. All of the interior wood was to be harvested from a specific species of maple, and only the finer-quality “heartwood” at the center of the trees would be used, says one person briefed on the plan last year.
It’s unclear whether now CEO Tim Cook will remain as devoted to Steve Jobs’s vision as the man himself would have been given the quickly escalating cost of the project. Though it would make plenty of sense both financially and in the interest of time to reduce the ridiculous level of fit and finish, any detraction from the original vision could be seen as a sign that Tim Cook is not as devoted to a premium product or brand as Steve Jobs, something that would be slaughtered in the media at the moment given the company’s unprecedented level of negative attention in the media.
This is not new territory
Apple this weekend launched a new promotional campaign, dubbed “Why iPhone”, which explains what makes the iPhone “unlike everything else”. In the campaign, Apple promotes the iPhone’s unibody aluminium body, the Retina display, custom made battery, A6 SoC, software ecosystem, camera, Siri, iCloud, and customer support.
Apple has, perhaps predictably, received a fair share of criticism online over the past couple of days for putting up such a “defensive” ad campaign. People around the world are using their usual “Steve Jobs would have never approved of this” battle cries, saying that “Apple is doomed” and that this plus the performance of the company’s stock is simply evidence that Apple is no longer, or soon won’t be, relevant. Forget about the fact that Apple had the best quarter in the entire history of the company last quarter, or that the iPhone remains the #1 smartphone on Verizon and AT&T by a massive margin, or that iOS remains the most popular mobile operating system in the United States. Somehow, to the critics, none of this matters, but growing competition from Samsung and the stock price is evidence enough that Apple is doomed, and this new promo is simply an act of desperation.
But wait! While reading through Apple’s new “Why iPhone” campaign, I had this nagging sense of Déjà vu. I scratched my head for a couple of minutes before I realized exactly what was nagging at me – in 2010, Apple launched a promotional campaign for their Mac line of computers called “Why You’ll Love a Mac” that looks and sounds exactly like their new “Why iPhone” campaign! And for those who are keeping track, yes, Steve Jobs was still very much Apple’s CEO in 2010, proving once and for all that Steve Jobs would have, and absolutely did in a way, allow this campaign to run. So much for that argument.
Look, I’ll be straight here – Apple’s stock price is potentially worrying. iOS 6 is absolutely a bit stale, and Samsung is of course a very, very serious competitor. Apple should be concerned. But just because they launch a new promotional campaign, or just because Apple hasn’t come out with a breakthrough new line of products since Steve Jobs stepped down from position as CEO does not mean that Apple is doomed. Despite what the current wave of anti-Apple sentiment would have you believe, Apple is doing very, very well overall – better then they ever have before, if you’re going solely by the flow of cash and the numbers.
Taking a look at the rumors
Stop the press – the blogosphere is afire reporting that Apple’s ultra-super-thin next generation iMac has been delayed until 2013 at the earliest. Conspiracy theorists abound claim that this is just the latest in a series of major missteps for Apple, all of which somehow magically begun after Steve Jobs passed away late last year. The iPad mini is a bust, people say – the iPad 4 screwed over early adopters, people yell – iTunes 11 was so buggy they had to delay that too, cries shout out in the night. And now the iMac is “delayed”. Poor Tim Cook, can he do anything right?
Now, I have no inside sources telling me one way or the other regarding the new iMac – this is entirely speculation on my part. However let’s all calm down and remember that the media loves a good witch hunt. There’s nothing better for some of these guys than taking the big and mighty and making them seem small and feeble. The larger they are, the harder they fall – and Apple is as large as they come.
Of course, Steve Jobs ran a tight ship. It would be ridiculous to say otherwise. But the man was just that – a man – and he wasn’t perfect. In regards to product delays, perhaps some of you might remember the delay of Mac OS X 10.5 “Leopard” back in 2007, which was then one of Apple’s most pivotal products. They took some extra time to get it right, just like they’re doing with iTunes 11 – and iTunes 11 isn’t nearly as important to Apple as OS X was in 2007.
Then there’s the case of the iPad mini being a “bust”. Let’s ignore the insane sales figures for a second, or that this was the biggest launch of an iPad ever. Let’s agree with all the critics and say this is a poor product, and it’ll never make it in the long run. A smaller, sleeker product with a higher price tag that didn’t make it… does that sound like anything Steve Jobs’s Apple ever put out?
Does nobody remember the PowerMac G4 Cube? One of the most exciting product launches of its time, the PowerMac G4 Cube was met with some pretty stellar reviews, only to fail in the marketplace for the same exact reasons that the iPad mini would fail if the critics are right. I guess nobody’s perfect.
How about Apple screwing over the early adopters of the Retina iPad in regard to the iPad 3’s short lifecycle? Surely, Steve Jobs would have never done something as silly as that, right? Except for the fact that he did. The year was 2007, the product was the original iPhone. After merely months on the store shelves, Apple cut the $499 iPhone to just $299, and increased the minimum storage capacity to boot. Did early adopters feel bitter, and entitled? Sure did. But that was Steve Jobs’s Apple, not Tim Cook’s, so nobody did so much as bat an eyelash in the long run.
I think the media is so hyped up about the demise of Apple that they’re totally willing to accept that Apple is going to miss a such a critical product launch right before Christmas. Of course I don’t think the iMac is quite as big of a seller as say the iPad or the iPod touch when it comes to gift giving, but it can do nothing but help Apple in the long run. Something just smells fishy to me about this story. Maybe we’re all getting a little excited, and that excitement is getting to us.
Or maybe the iMac has just been delayed due to production issues, something beyond Apple’s control. Who knows?
In honor of the late Pixar CEO
Pixar has just renamed their primary building, which was designed in part by Steve Jobs, after the company’s late CEO. Steve Jobs was CEO of Pixar from 1986 to 2006, until the company was bought out by Disney. The building now has the words “The Steve Jobs Building” displaying in shiny metal letters hanging prominently from the front side of the building.
Twitter user Junn Lee posted an image of the newly named building “taken by a friend”, which you can see above this post.
Steve Jobs has always been Apple, and Apple has always been Steve Jobs. The two names are synonymous for one another, but for the last year Apple, his friends, and his family have had to do without the iconic CEO, as today marks the one year anniversary of his death.
As a sign of remembrance, Apple has posted a short video “Remembering Steve Jobs”, temporarily replacing their homepage. The video features both iconic and candid photos of Steve Jobs throughout the years, and is interwoven with some of his most famous quotes and moments from various important product launches, including the iMac, the iPod, and the iPhone.
Following the video the default homepage returns, with the usual featured product section being replaced by a short note written by Apple CEO Tim Cook, which reads:
A message from Tim Cook, Apple’s CEO.
Steve’s passing one year ago today was a sad and difficult time for all of us. I hope that today everyone will reﬂect on his extraordinary life and the many ways he made the world a better place.
One of the greatest gifts Steve gave to the world is Apple. No company has ever inspired such creativity or set such high standards for itself. Our values originated from Steve and his spirit will forever be the foundation of Apple. We share the great privilege and responsibility of carrying his legacy into the future.
I’m incredibly proud of the work we are doing, delivering products that our customers love and dreaming up new ones that will delight them down the road. It’s a wonderful tribute to Steve’s memory and everything he stood for.
You can watch the video by heading over to Apple’s homepage.
Facebook has today launched a new feature that will make it easy to announce to the world that you’re an organ donor, potentially helping thousands of waiting transplant patients find and receive treatment. The feature was announced by CEO Mark Zuckerberg this morning on Good Morning America.
Also interestingly, Zuckerberg claimed that the feature was one inspired by his “friend” Steve Jobs as well as his girlfriend, who is a student in med school.
The feature is now live on Facebook and easily accessed by going to “Life Events”, “Health and Wellness”, and then “Organ Donor” on your Timeline.
Check out a video of how the feature works after the break.